Competition

Kula Innovate

A programme by 200 Million Artisans

An innovation challenge for craft-led enterprises, artisan entrepreneurs and creative impact media, with awards, mentors and visibility.

At a glance

Best forCraft-led startups, artisan entrepreneurs and craft revival businesses
StagePrototype – Early revenue
Grant supportFor selected startups. A place in the programme does not by itself guarantee a grant.
Run withArtha Impact, Catalyst AIC

About Kula Innovate

Kula Innovate is a sector-first innovation challenge for research and development across craft-based value chains. The 2025 edition ran as several award tracks, each with its own partner. The 2026 cycle was not announced on the site when we checked.

What you get

  • Awards or grants for selected enterprises, and on the Catalyst AIC track, patient investment and in-kind support
  • Mentors who guide you in carrying out your idea
  • Features across the 200M platforms
  • Invitations to Kula Conclave

Who can apply

  • Artha Impact track: craft-led enterprises with at least 10 to 12 months of operations, ready prototypes and a plan for the capital
  • Catalyst AIC track: for-profit startups working with artisan communities, 6 months to 4 years since incorporation, with DPIIT or state startup recognition
  • Artisan Innovator track: artisan entrepreneurs with MSME registration and an Artisan or Pehchan Card
  • Craft Revival 2.0: craft-based businesses focused on revival and preservation

How to apply: Use the application form on the Kula Innovate page of kulaconclave.com. Questions can go to innovate@200millionartisans.org.

Where to apply

Other 200 Million Artisans programmes

Everything about 200 Million Artisans