Launch Capital

Before you pitch

• Launch Capital is an angel fund and takes equity. It is not a grant or an incubator, and the site states no application window or deadline.
• It says it invests across industries, except liquor, online gaming and crypto currency.
• Read the startups answers on the site for how it thinks about the size of funding a startup should ask for.

How to reach them

• Submit your business proposal and upload your pitch deck on the website.
• Startup queries go to the startups inbox listed in the site footer.
• The fund says initial evaluations run through the online submission, so do not expect a call before that.

What your proposal should cover

• A clear overview of your business.
• Market potential and revenue model.
• The expertise of your team.
• Be concise but complete.

What they say they look for

• Innovation, market potential, scalability and founding team expertise.
• A compelling pitch and a well-defined business strategy.

What to expect

• Shortlisted startups are invited to a pitch session.
• The fund then works on alignment before it provides funding.

Launch Capital is an angel fund based in Mumbai. It describes itself as a SEBI registered Category I alternative investment fund (Angel Fund), managed by Eraya Ventures LLP. Private investors, whom it calls Angels, pool capital through it to back startups in exchange for ownership stakes.

Who Launch Capital backs

The fund says it invests in a diverse range of startups across various industries, except liquor, online gaming and crypto currency. It looks for innovation, market potential, scalability and the strength of the founding team. Its portfolio page lists current investments such as ORBO, Indic Wisdom, Spring Money and RocketPay, and past ones such as eBikeGo, Charge Zone and IoTian Technologies, which gives a sense of the range, from consumer products and AI to fintech and electric mobility.

How Launch Capital works with founders

It invests through equity share capital, or other convertible instruments permitted by SEBI. Beyond the cheque it says it provides hands-on mentorship, strategic guidance and access to its network. Its team page shows co-founders with finance, chartered accountancy and private equity and venture backgrounds.

How to pitch

This is an investor, not a programme with a call or cohort, and the site states no deadline. The route is to submit a business proposal through the website and upload your pitch deck. If the proposal catches its interest, you are invited to a pitch session. After that, the fund says it works with you to check that both sides want the same thing before funding. The fund says initial evaluations run only through the online submission, and shortlisted startups are contacted for further discussion.

What to put in your proposal

The fund asks for a clear overview of your business, the market potential, your revenue model and the team's expertise, written concisely. It says a compelling pitch and a well-defined business strategy are crucial. Startup queries can go to the startups inbox listed on the site.

What it publishes

The site publishes its portfolio, answers for startups and investors, and a board and team page. It does not publish a detailed investment thesis, so read its answers and portfolio together before you write your proposal.