
Google for Startups: equity-free accelerators, Google Cloud credits, AI training and events for startups in India and worldwide.
Google at a glance
| Established | 1998 |
|---|---|
| Address | Mountain View, California, United States |
| Programmes | 10 standing programmes |
| Equity | None taken — all 3 programmes that state a policy |
| Official website | startup.google.com |
Programs by Google
2 past programs · Filter all programs
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Programs Google supports
Programs this organisation funds, run by others. · 1 open now · 0 past
Which Google programme fits you
10 programmes compared by who they are for, the stage they accept, how long they run and what they cost.
| Programme | Best for | Stage | Duration | Format | Cost |
|---|---|---|---|---|---|
| Google for Startups Accelerator: India | AI-first startups in India, between Seed and Series A | — | 3 months | Hybrid | No equity |
| Google for Startups Accelerator | Startups with traction, ideally between Seed and Series A | — | — | — | No equity |
| Google for Startups Accelerator: Appscale (India)With Ministry of Electronics and Information Technology (MeitY) Startup Hub | Early to mid-stage app-based startups across India | — | 3 months | — | No equity |
| Google for Startups Cloud Program | Startups building on Google Cloud, at early, equity-backed or AI-first stages | — | — | — | — |
| Google for Startups School (India) | Founders who want training in AI tools and startup strategy | — | 8 weeks | Online | — |
| Startup School (global) | Early-stage startup founders | — | — | Online | — |
| Google for Startups Immersion | Founders building and scaling with AI | — | — | — | — |
| Gemini Startup ForumWith Google DeepMind, Google Cloud | Seed to Series A founders committed to integrating AI | — | 2 days | In person | — |
| Gemini Sprints | Startup teams that want to build products with Gemini | — | One full day | Hybrid | — |
| Fund My Crazy (A Google Gemini Initiative) | Students in any college or university in India, alone or in teams of up to three | — | — | — | — |
Track record
What Google reports about its portfolio.
Google reports one figure for its startup programmes: 126K employees hired by alumni startups since 2018. It is self-reported, and the page gives no as-of date.
All figures self-reported — startup.google.com, as of Oct 2026.
Programmes they run
Standing programmes at Google, separate from the funding calls above.
Google runs most of its programmes in batches or events with set dates. Each entry says whether an edition is open at present.
Google for Startups Accelerator: India
AcceleratorA three-month, equity-free hybrid accelerator for AI-first startups in India. Applications are closed for 2026.
Best for: AI-first startups in India, between Seed and Series A
- 3 months
- Hybrid
- No equity
What you get, who can apply and how to applyHide details
The Google for Startups Accelerator: India is a three-month accelerator for AI-first startups between Seed and Series A that are based in India and build core AI applications or agentic AI solutions. It is equity-free and runs as a mix of virtual and in-person sessions. Applications closed on April 19, 2026. The batch ran from June to September 2026, and graduation was in September 2026.
What you get
- Dedicated mentoring from Google teams
- Product credits for eligible startups
Who can apply
- Startups based or headquartered in India
- Startups demonstrating traction, ideally between Seed and Series A
- AI-first startups building core AI applications or agentic AI solutions
How to apply: Applications are closed. Google invites founders to register their interest for future programmes.
Google for Startups Accelerator
AcceleratorEquity-free regional accelerator cohorts of 10 to 15 startups, with training from Google experts.
Best for: Startups with traction, ideally between Seed and Series A
- No equity
What you get, who can apply and how to applyHide details
Google for Startups Accelerators run as regional cohorts in the Americas, Europe, the Middle East and Africa, and Asia Pacific. Each accelerator is a cohort of 10 to 15 startups that come together to tackle specific technical challenges. Support is equity-free for the duration of the programme and includes tailored technical, product and leadership training from Google experts.
Google's accelerator pages describe these cohorts as serving top growth-stage startups, while their entry criteria ask for traction, ideally between Seed and Series A. Both statements appear on the same page.
How to apply: Find an accelerator in your region and follow its page. Each programme has specific requirements.
A three-month, equity-free accelerator for early to mid-stage Android app startups across India, run with the MeitY Startup Hub.
Best for: Early to mid-stage app-based startups across India
- 3 months
- No equity
With Ministry of Electronics and Information Technology (MeitY) Startup Hub
What you get, who can apply and how to applyHide details
Appscale is an Android-focused accelerator run by Google in partnership with the Ministry of Electronics and Information Technology (MeitY) Startup Hub. It lasts three months and is equity-free. It takes 20 to 25 early to mid-stage, app-based startups across India and gives them mentorship and support on Android, Play, AI/ML, UX, product, leadership and growth.
The page does not give a batch date, so check it for the current intake before applying.
How to apply: Start from Google for Startups India, where the programme is listed.
Google for Startups Cloud Program
Subsidy or reimbursementGoogle Cloud and Firebase cost coverage, with product and technical support. The level depends on funding status and whether the startup is AI-first.
Best for: Startups building on Google Cloud, at early, equity-backed or AI-first stages
What you get, who can apply and how to applyHide details
The Google for Startups Cloud Program covers Google Cloud and Firebase costs over the first two years in the programme. It also gives access to product and technical support, dedicated mentors and industry experts.
The level of cover depends on the startup's stage. Early startups not yet backed with equity funding receive credits to use over a year. Equity-backed startups have their first year of Google Cloud and Firebase usage covered by credits, with a share of year-two usage costs covered as well. AI-first startups can receive cloud cost coverage, along with dedicated AI training and webinars.
Who can apply
- A Google Cloud account and a Billing ID
- A publicly available company website
- A company email domain that matches the website
- Founded within five years of applying, or within 10 years for Scale
How to apply: Apply through the Cloud Program page. No closing date is stated.
Google for Startups School (India)
ProgrammeAn eight-week online course for founders on AI tools, product strategy, marketing, fundraising and leadership.
Best for: Founders who want training in AI tools and startup strategy
- 8 weeks
- Online
What you get, who can apply and how to applyHide details
The Google for Startups School in India is an eight-week online programme that equips founders with essential AI tools and knowledge. It covers AI, generative AI, product and tech strategy, marketing, fundraising and leadership.
Google's global Startup School page says there are no Startup Schools available at the moment, while the India page shows a registration link for this eight-week course. No start date is stated.
How to apply: Register through Google for Startups India.
Startup School (global)
ProgrammeA series of guided online trainings and workshops for early-stage founders. No edition is running at present.
Best for: Early-stage startup founders
- Online
What you get, who can apply and how to applyHide details
Startup School is a series of guided online trainings and workshops designed to equip early-stage startup founders with the tools, products and knowledge that growing companies need.
There are no Startup Schools available at the moment, so there is no edition to sign up for now. For the current course in India, see the Google for Startups School (India) entry.
Google for Startups Immersion
ProgrammeAn intensive technical programme for founders building and scaling with AI, with a second phase at a Google office. No edition is open at present.
Best for: Founders building and scaling with AI
What you get, who can apply and how to applyHide details
Immersion is an intensive technical programme for founders building and scaling with AI. It has two phases. The second phase invites 25 selected startups from the first phase to an in-person session at a Google office.
The programme is application-based across both phases. There are no Immersions available at the moment.
How to apply: Apply to an upcoming Immersion when one is announced.
Gemini Startup Forum
ProgrammeA two-day, in-person gathering for Seed to Series A founders, with Google AI experts. No edition is running at present.
Best for: Seed to Series A founders committed to integrating AI
- 2 days
- In person
With Google DeepMind, Google Cloud
What you get, who can apply and how to applyHide details
The Gemini Startup Forum is an intimate, two-day in-person gathering that brings founders together with AI experts from Google. Google for Startups presents it in partnership with Google DeepMind and Google Cloud.
It is an application-based event for Seed to Series A founders who are committed to integrating AI as a core pillar of their growth strategy. There are no current programmes at the moment.
Gemini Sprints
ProgrammeFull-day, hands-on events in which startup teams build products with Gemini, held online and in person. No event is scheduled at present.
Best for: Startup teams that want to build products with Gemini
- One full day
- Hybrid
What you get, who can apply and how to applyHide details
Gemini Sprints are intensive, full-day events designed to help startups use Gemini to build products and functionalities that can scale their businesses fast. They are held online and in person at select Google for Startups Campus spaces around the globe. Participation is application-based.
There are no sprints available at the moment.
Fund My Crazy (A Google Gemini Initiative)
CompetitionA student idea competition from Google's Gemini initiative for students in India. The deadline was 15 September 2026.
Best for: Students in any college or university in India, alone or in teams of up to three
What you get, who can apply and how to applyHide details
Fund My Crazy is a student-first initiative to reward the most innovative ideas from across India. It is presented as a Google Gemini initiative, and the prize is there to fund the winning ideas.
Who can apply
- Students currently enrolled in a college or university in India, in any discipline
- Individuals, or teams of up to three, where team members can come from different colleges in India
How to apply: Submit your entry through the entry form on the Fund My Crazy site. The deadline, 15 September 2026, has passed.
How to apply to Google
Choose the right programme
- An AI-first startup in India, between Seed and Series A: the Google for Startups Accelerator: India. It is closed for 2026, so register your interest for a future batch.
- An early to mid-stage Android app startup in India: Appscale. The page does not give a batch date, so check it before applying.
- A startup building on Google Cloud: the Google for Startups Cloud Program, which has no closing date stated.
- A founder who wants AI training: the Google for Startups School in India, an eight-week online course.
- A student in India: Fund My Crazy closed on 15 September 2026.
How applications work
- Gemini Startup Forum, Gemini Sprints and Immersion are all application-based.
- Choose a regional accelerator from the Find an accelerator section of Google's accelerator page, then follow its page for that region.
- For the Cloud Program, have a Google Cloud account and your Billing ID ready.
- Where a programme has no open batch, the India accelerator page invites founders to register their interest for future programmes.
How selection works
- Immersion's second phase is by invitation: Google invites the 25 selected startups from the first phase to the in-person session.
What reviewers look for
- Traction. The India accelerator and the global accelerators both look for traction, ideally between Seed and Series A.
- An AI focus. The India accelerator is for AI-first startups building core AI applications or agentic AI solutions. The Gemini Startup Forum asks for AI as a core pillar of growth.
- A public web presence. The Cloud Program asks for a publicly available company website and a company email domain that matches it.
- Founding date. Startups applying to the Cloud Program must have been founded within five years of applying, or within 10 years for Scale.
About Google
Google for Startups runs accelerators, a Google Cloud credits scheme, training and events for startups. Its India programmes are aimed at Indian startups and students, and its regional accelerators run as cohorts across the Americas, Europe, the Middle East and Africa, and Asia Pacific.
How the programmes work
Most of Google's programmes run in batches or events with set dates, so each one's status changes over time. At the time of checking, the India accelerator for AI-first startups had closed for its 2026 batch, and the Fund My Crazy student competition had closed on its 15 September 2026 deadline. The Cloud Program is the one programme with no closing date stated.
The Google for Startups Accelerator: India is a three-month accelerator that runs as a mix of virtual and in-person sessions. Applications closed on April 19, 2026. The batch ran from June to September 2026, and graduation was in September 2026. Startups in the batch received dedicated mentoring from Google teams and product credits, and the programme is equity-free.
Google's regional accelerators are cohorts of 10 to 15 startups that come together to tackle specific technical challenges. Each accelerator gives training from Google experts in technical, product and leadership topics, and its support is equity-free for the duration. Each programme sets its own specific requirements. Appscale is a three-month, equity-free accelerator for Android apps, run in partnership with the Ministry of Electronics and Information Technology's Startup Hub, and it takes 20 to 25 startups.
The Cloud Program covers Google Cloud and Firebase costs over the first two years, and it gives access to product and technical support, dedicated mentors and industry experts. How much a startup receives depends on whether it is backed with equity funding and whether it is AI-first.
The shorter programmes and events run on their own schedules. The Google for Startups School in India is an eight-week online course covering AI, generative AI, product and technology strategy, marketing, fundraising and leadership. Google's global Startup School page says there are no Startup Schools available at the moment. Immersion is an intensive technical programme for founders building and scaling with AI, and its second phase brings 25 selected startups to an in-person session at a Google office. The Gemini Startup Forum is a two-day, in-person gathering. Gemini Sprints are full-day events in which startup teams build products with Gemini, held online and in person at select Google for Startups Campus spaces. None of Immersion, the Forum or the Sprints had an edition open when this page was checked.
Who can apply
The India accelerator is open to startups based or headquartered in India, ideally between Seed and Series A with traction, and building core AI applications or agentic AI solutions. Google's global accelerator pages describe their cohorts as serving top growth-stage startups, but the same pages ask for traction, ideally between Seed and Series A. Both statements appear on the page, and they are not reconciled there.
The Cloud Program asks for a Google Cloud account with a Billing ID, a publicly available company website, and a company email domain that matches the website. Startups must have been founded within five years of applying, or within 10 years for Scale.
Fund My Crazy is open to students currently enrolled in any college or university in India, in any discipline. Students can enter alone or in a team of up to three.
Startup School is designed for early-stage founders. Immersion is for founders building and scaling with AI. The Gemini Startup Forum is for Seed to Series A founders committed to integrating AI as a core pillar of their growth strategy. Gemini Sprints suit startup teams that want to build products with Gemini.
Scale
Google reports that startups from its alumni programmes have hired 126K employees since 2018. This is a self-reported figure, and the page gives no as-of date.
Who runs it
Google for Startups runs the programmes described here. The Gemini Startup Forum is presented by Google for Startups in partnership with Google DeepMind and Google Cloud. Appscale is run by Google in partnership with the Ministry of Electronics and Information Technology's Startup Hub. Fund My Crazy is presented as a Google Gemini initiative.
Locations
In India, the India accelerator, the India School, Appscale and Fund My Crazy are for startups or students based in the country. Google's regional accelerators cover the Americas, Europe, the Middle East and Africa, and Asia Pacific. Gemini Sprints are held at select Google for Startups Campus spaces around the globe, and the second phase of Immersion takes place at a Google office.
Who they work with
Stage
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Frequently asked questions about Google
What is Google?
Google is a corporate based in Mountain View, California.
What does Google do?
Google for Startups runs accelerators, a Google Cloud credits scheme, training and events for startups. Its India programmes are aimed at Indian startups and students, and its regional accelerators run as cohorts across the Americas, Europe, the Middle East and Africa, and Asia Pacific.
Where is Google located?
Google is based in Mountain View, California, United States.
What programs does Google run?
Google runs Google for Startups Accelerator: India, Google for Startups Accelerator, Google for Startups Accelerator: Appscale (India) and Google for Startups Cloud Program, among others.
Does Google take equity?
No. Google states that it takes no equity in Google for Startups Accelerator: India, Google for Startups Accelerator and Google for Startups Accelerator: Appscale (India).
What sectors does Google support?
Google works with startups in AI/ML, Cloud Tech and Mobile.
What stage of startup does Google support?
Google supports startups at the Validation, Early Revenue and Growth stages.
How do I apply to Google?
- An AI-first startup in India, between Seed and Series A: the Google for Startups Accelerator: India. It is closed for 2026, so register your interest for a future batch. - An early to mid-stage Android app startup in India: Appscale. The page does not give a batch date, so check it before applying.
When was Google founded?
Google was founded in 1998. It is a corporate.
Recommended grants & schemes
Other open programmes matching Google's focus areas.