Friday, April 24, 2026 · 6:00 pm – 9:00 pm
Price
Free
This workshop, organized by the Institute of Product Leadership, focuses on Go-To-Market (GTM) Engineering, a critical discipline for transforming product ideas into market successes. It is specifically designed for product leaders, entrepreneurs, and startup founders who are keen to understand the strategic process of launching products effectively.
Participants will delve into methodologies and frameworks essential for developing robust GTM strategies. The session aims to bridge the gap between innovative product development and successful market execution, ensuring products not only reach their target audience but also achieve significant market penetration and sustainable growth.
What to Expect:
This session provides a valuable opportunity to gain practical knowledge and refine your approach to bringing products to market, crucial for any startup looking to scale and succeed in a competitive landscape.
Price
Free
Google for Startups Cloud Program