Airtel iCreate 2026 is Bharti Airtel’s flagship innovation challenge — a launchpad for bold thinkers and creative problem-solvers from India’s top B-schools. This case competition invites 1st-year flagship MBA students to tackle real-world business challenges, develop innovative solutions, and compete for cash prizes and pre-placement opportunities.
Who Should Apply
The competition is open exclusively to full-time 1st-year flagship MBA students from a curated list of eligible B-schools. Part-time, distance learning, and executive MBA students are not eligible.
Format & Timeline
The competition unfolds across multiple rounds:
- Case Release & Brief Submission — Registered teams access the case study and submit a 2-slide/2-page PDF outlining their approach and solution.
- Simulation Round — Shortlisted teams participate in an online business simulation, making strategic decisions to maximise ROI.
- Detailed Submission Round — Teams submit a 6–8 slide/pager PDF and a 2-minute video with detailed analysis and impact.
- Mentorship Phase — Top 10 finalist teams receive mentorship from Airtel leaders.
- Grand Finale — Finalists present their solutions to Airtel leadership at the company’s Gurgaon headquarters. Travel and accommodation are provided.
Prizes
Winner: ₹4,00,000
First Runners-Up: ₹2,00,000
PPI/PPO Opportunities for finalist teams (subject to eligibility)
National Finalists: Networking with Airtel leadership and a certificate of participation.
Eligibility
Teams must consist of exactly 3 members, with at least one male and one female participant. Cross-specialisation teams are allowed. No participant can be on more than one team. No limit on the number of teams per institute.
How to Apply
Register via the official Unstop page by July 17, 2026.
