The Great Indian Reviews Challenge
By Rivyou
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Quick Answer
India's first consumer growth competition where students get a real budget to execute their ideas and win ₹2,00,000 in total prizes.
- Funding amount
- Up to ₹1L
- Funding type
- Competition
- Provider
- Rivyou
- Application deadline
- —
- Location
- Open to startups registered in India
Results & next round
Applications for this round are closed. The organiser has not published a selection list that we can verify yet.
Selections for this programme are announced by Rivyou. Official links are listed under Sources below.
We update this page when results are published, and when the next round opens.
About this competition
The Great Indian Reviews Challenge is India's first-ever consumer growth competition organised by Rivyou. Unlike typical case competitions, this challenge gives students a real budget to execute their ideas. Participating teams study how Indian consumers decide what to buy, design a growth strategy for Rivyou based on that understanding, and prove it with real users through their own referral codes.
Who Should Apply Open to students across India who are interested in consumer behaviour, growth marketing, product strategy, and entrepreneurship. Teams can participate online.
Format & Timeline The competition is fully online. Teams will research consumer decision-making, craft a growth strategy, and execute it using real referral codes. No hypothetical cases or fictional brands — real users, real budget, real impact.
Prizes Total prize pool of ₹2,00,000. The winning team receives ₹50,000 cash prize plus an additional ₹1,00,000 budget to run their plan live alongside Rivyou's team. Additional cash awards for runners-up.
Eligibility Open to Indian students. Team size not specified.
How to Apply Register via the Unstop link provided.
Eligibility
See if you're eligible
Full eligibility criteria — entity type, stage, sector, founder profile and registration requirements — plus your fit for this program. Sign up to view.
Organizers
Organizer
Rivyou
Prizes & Awards
- Amount
- Up to ₹1L
What You Get
This is a prize-based competition, not an investment or grant. The total prize pool is ₹2,00,000. The winning team receives ₹50,000 in cash plus an additional ₹1,00,000 budget to run their growth plan live alongside Rivyou's team — so the top prize combines a cash award with real money to execute the winning strategy on actual users. Additional cash awards are available for runners-up. Unlike hypothetical case competitions, teams get a real budget to test their ideas using their own referral codes, and the execution budget is meant to be spent running the plan with real consumers.
How to apply
Four steps from draft to disbursement — one action each.
- 1
Submit on the official portal
Use the official application link and verify all details before final submission.
- 2
Follow up
Reach out 5–7 days after submitting to confirm receipt and ask about the review timeline.
