House of Himalayas
By Department of Rural Development, Government of Uttarakhand
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Quick Answer
A scheme by the Uttarakhand government to brand, market, and improve the quality of local Himalayan products, empowering women entrepreneurs and self-help groups.
- Funding amount
- Varies
- Funding type
- Support
- Application deadline
- Rolling
- Location
- Uttarakhand
About this grant
The scheme "House of Himalayas" has been launched by the Department of Rural Development, Government of Uttarakhand. It aims to provide a new identity to local Himalayan products of Uttarakhand by improving their branding, marketing, quality and packaging, and supporting them to reach national and international markets. This initiative seeks to empower women associated with self-help groups (SHGs) by providing them with economic opportunities and financial independence through enhanced market access and quality control for their products.
Eligibility
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Grant providers
Benefits & Funding
- Fund type
- Support
- Equity
- Equity-free
- Repayment
- Non-repayable
What You Get
- The scheme provides new recognition and identity to local Himalayan products from Uttarakhand, helping them establish a presence in national and international markets. This includes support for branding, marketing, quality improvement, and packaging.
- It offers enhanced market access and expansion opportunities, enabling local products to reach a wider customer base.
- The initiative emphasizes quality control measures implemented through Self-Help Groups (SHGs), Livelihood Collectives (LCs), and Cluster Level Federations (CLFs), ensuring product standards are met for broader market acceptance.
- Bootstrap friendly
- Yes
Timelines & Process
Applications
Rolling basis
Application Process
- 1
Submit Products
Eligible Self-Help Groups, Community-Based Organizations, women entrepreneurs, Local Collectives, and Cluster Level Federations submit their products for inclusion under the House of Himalayas scheme.
You - 2
How to apply
Four steps from draft to disbursement — one action each.
- 1
Draft your application
Answer the form inside the grant tracker — AI drafts each response using your past answers, so you're not starting from a blank page.
- 2
Submit on the official portal
Use the official application link and verify all details before final submission.
- 3
Follow up
Reach out 5–7 days after submitting to confirm receipt and ask about the review timeline.
Frequently Asked Questions
What is the primary objective of the House of Himalayas scheme?
The scheme aims to give a new identity to local Himalayan products of Uttarakhand by improving their branding, marketing, quality, and packaging, facilitating their reach to national and international markets.
Who is eligible to apply for this scheme?
Applicants must be residents of Uttarakhand and members of a Self-Help Group (SHG), Community-Based Organization (CBO), a woman entrepreneur, a Local Collective (LC), or a Cluster Level Federation (CLF) formed under any Government of Uttarakhand scheme.
What kind of benefits do entrepreneurs receive under this program?
Beneficiaries receive support in gaining new recognition for their products, improved branding and marketing, enhanced quality control, and expanded market access both nationally and internationally.
Is there any financial assistance provided?
The scheme primarily focuses on non-monetary support such as branding, marketing, and quality improvement, rather than direct financial grants or loans.
How does this scheme contribute to women's empowerment?
It empowers women associated with SHGs across the state by providing them with economic opportunities, financial independence, and a platform to market their products effectively.
What is the application process?
The application process is offline, and products from eligible groups (SHGs, CBOs, women entrepreneurs, LCs, CLFs) are included under the House of Himalayas umbrella.
Sources
Data on this page is compiled from official program and provider references.
