Nagaland Brand Building Subsidy 2025
By Department of Industries & Commerce, Government of Nagaland
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Quick Answer
New enterprises in Nagaland get 50% of their brand-building cost reimbursed, up to Rs 5 lakh, once.
About this subsidy
Clause 6.14 of NTIIP 2025 supports new enterprises trying to build a recognisable brand rather than sell as an unbranded supplier. The State provides a one-time reimbursement of 50% of the cost incurred on brand building, subject to a ceiling of Rs 5.00 lakhs per unit. It is available to all new enterprises set up in the State. Being one-time and back-ended, it is best claimed after a substantive brand spend — packaging, identity, launch campaigns — rather than in small instalments.
Eligibility
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Full eligibility criteria — entity type, stage, sector, founder profile and registration requirements — plus your fit for this program. Sign up to view.
Subsidy providers
The Department of Industries & Commerce, Government of Nagaland, is the state department that promotes industry, trade and enterprise in Nagaland. It was established in 1965 and works from Kohima through the Directorate of Industries & Commerce and its District Industries…
Learn moreBenefits & Funding
- Amount
- Up to ₹5L
What You Get
A one-time reimbursement of 50% of the cost of brand building, subject to a ceiling of Rs 5.00 lakhs per unit, for all new enterprises set up in Nagaland. The unit spends first and claims the half back, so the benefit rewards actual documented brand investment.
- Disbursement
- Reimbursement
- Bootstrap friendly
- Yes
Timelines & Process
Applications
Rolling basis
Selection Process
The Department verifies the unit's status as a new enterprise and scrutinises the brand-building expenditure before releasing 50% within the Rs 5 lakh ceiling.
Application Process
- 1
Incur brand cost
The new enterprise spends on brand building and keeps the invoices.
You - 2
- 3
- 4
How to apply
Four steps from draft to disbursement — one action each.
- 1
See the questions before you start
Download every question this programme's application form asks, so you can prepare your answers offline before opening the portal.
- 2
Line up your documents
Keep every document from the checklist ready in one folder. Missing docs are the #1 reason applications get bounced.
- 3
Submit on the official portal
Use the official application link and verify all details before final submission.
- 4
Follow up
Reach out 5–7 days after submitting to confirm receipt and ask about the review timeline.
Frequently Asked Questions
How much is reimbursed?
50% of the brand-building cost, subject to a ceiling of Rs 5.00 lakhs per unit.
Can I claim it more than once?
No. The clause provides a one-time reimbursement.
Who is eligible?
All new enterprises set up in the State of Nagaland.
Is the money paid upfront?
No. It is a reimbursement — the unit incurs the cost and then claims.
Sources
Data on this page is compiled from official program and provider references.
