STPI, an autonomous society operating under the Ministry of Electronics and Information Technology (MeitY), Government of India, plays a pivotal role in fostering India's IT and ITES sectors and supporting the startup ecosystem through various Centres of Excellence. This program aims to cultivate innovation within the rapidly evolving Animation sector, leveraging STPI's established infrastructure and extensive network to position India as a key player in global animation. Selected startups receive significant seed funding of up to ₹25 lakh (₹25,00,000). This financial support is disbursed in tranches, contingent upon the achievement of predefined milestones, ensuring judicious use of funds. The program adheres to a near-zero-equity model, a standard for STPI CoE incubators, ensuring minimal dilution for participating companies. This structure provides substantial financial backing while allowing founders to retain significant ownership and control over their ventures. Beyond monetary assistance, the program offers a comprehensive suite of support. This includes dedicated 24/7 incubation space at STPI Shillong, fully equipped with industry-standard Animation lab facilities and tools. Participants benefit from comprehensive mentorship provided by industry experts, specialized domain-specific training programs tailored to the animation industry, and extensive support for marketing, networking, and business development. Additionally, the program includes crucial IPR and legal assistance, such as patent facilitation, alongside strategic networking and collaboration opportunities with key industry players and government bodies, fostering growth and market access.