It is run by AIC Mahindra e-Hub Foundation, an Atal Incubation Centre strategically established by Mahindra University in Hyderabad. The center operates under the aegis of the Atal Innovation Mission (AIM), NITI Aayog, a flagship initiative of the Government of India dedicated to fostering a culture of innovation and entrepreneurship across the country. This stage-wise incubation model is structured to support founders through critical phases of ideation, validation, and venture development, providing a robust ecosystem for growth. AIC Mahindra plays a pivotal role in strengthening India's innovation landscape, leveraging the academic rigor and research capabilities of Mahindra University. The program aims to nurture groundbreaking deep-tech ventures that can address real-world challenges and contribute to national development. While specific equity terms and direct seed funding amounts are not publicly stated for this particular call, AIC Mahindra, as an AIM-supported incubator, facilitates access to the Startup India Seed Fund Scheme (SISFS). For empanelled startups, SISFS can provide crucial financial support, offering up to ₹20 Lakhs as a grant and up to ₹50 Lakhs as convertible debt. The core benefits of the program itself are primarily focused on comprehensive non-monetary support, leveraging the university's advanced resources and extensive network. Participants gain access to a dedicated on-campus workspace at Mahindra University in Hyderabad, fostering a collaborative and innovative environment. The program offers a suite of specialized laboratories, including state-of-the-art maker labs, advanced robotics labs, cutting-edge EV labs, and sophisticated life sciences labs. These facilities are critical for hardware and deep technology development, enabling startups to build, test, and refine their prototypes. Additionally, selected startups benefit from invaluable mentorship provided by experienced founders, seasoned operators, and strategic investors. This mentorship extends beyond advice, offering practical guidance on product-market fit, business model refinement, and fundraising strategies. Participants also gain valuable connections to the broader Mahindra Group ecosystem, potentially facilitating pilot projects and strategic partnerships, and access to a curated network of investors, enhancing their opportunities for follow-on funding.