Echelon: The Strategy Case Challenge, a flagship event under Navmanthan, is presented by Ethiccraft Society in collaboration with Kirori Mal College (KMC), University of Delhi. Designed as a rigorous and thought-provoking competition, Echelon brings together some of the most driven undergraduate minds to engage with high-stakes corporate scenarios, reflecting the complexities of modern organizations. This challenge pushes participants to go beyond conventional frameworks and craft solutions that balance efficiency, ethics, and long-term sustainability. Echelon is not merely a test of analytical ability—it is an evaluation of how effectively one can think with clarity, structure, and responsibility under real-world constraints. Participants gain valuable exposure, competitive recognition, and real-world problem-solving experience.
Who Should Apply
This competition is open to undergraduate students across all institutions in India. Teams can consist of 1 to 4 members, and cross-college teams are explicitly permitted, encouraging diverse perspectives and collaboration.
Competition Structure
The challenge unfolds in two distinct rounds:
Round 1 – Online Case Submission: Registered teams will receive a real-world business case designed to test their strategic thinking and problem-solving ability. Teams are required to analyze the case and present their solution in a professional PPT/PDF format via Unstop. Evaluation will be based on problem understanding, depth of analysis, feasibility and practicality of the solution, and clarity and structure of presentation. Top-performing teams will qualify for the final round.
Round 2 – On-Campus Final Presentation: Shortlisted teams will be invited to present their solutions at Kirori Mal College (University of Delhi) before an esteemed panel of judges. Teams will deliver a structured presentation outlining their strategy, followed by an interactive Q&A session to defend their approach.
Prizes & Recognition
Echelon believes in recognizing excellence. Participants stand a chance to win from a total prize pool of up to ₹10,000, along with certificates and exciting rewards.
- Winner: ₹3,000 cash + kind up to ₹5,000
- 1st Runner Up: ₹2,000 cash + kind up to ₹3,000
- 2nd Runner Up: ₹1,000 cash + kind up to ₹2,000
Eligibility
The competition is open to undergraduate students from any institution. Teams must comprise 1 to 4 members, and cross-college teams are welcome.
How to Apply
Interested teams must register via the official Unstop platform. The registration deadline for Echelon: The Strategy Case Challenge is April 16, 2026.
